MTV Networks France has selected the French start-up CogniK to enrich its offering with personalized multi-screen television

New connected screens (televisions, smartphones, tablets) provide new media experiences and allow for new business models, in which personalization plays a key role for value creation.

This agreement paves the way for the deployment of a new type of television channels, fully personalized and able to mix video content with interactive games.

Vincent Tauzia, President and co-Founder of CogniK, underlines the scope of this strategic agreement, “We are proud to have been chosen by a key player in the media industry such as MTV Networks. We share the same ambition to create reference applications on all connected screens, and our profiling and recommendation technology constitutes its pivotal component.“

About CogniK:

CogniK – www.cognik.net – is a French start-up company offering innovative content discovery solutions. CogniK’s solutions integrate artificial intelligence and cognitive science. They allow to dynamically tailor personalized media experiences to each type of audience.  CogniK technology has been built in partnership with French National Scientific Centre (CNRS), Ecole Normale Superieure, and National Institute of Applied Sciences (INSA Lyon).

About MTV Networks France:

MTV NETWORKS FRANCE includes the following channels in France, Belgium and Switzerland: MTV, MTV BASE, MTV PULSE MTV IDOL, ONE GAME, NICKELODEON and NICKELODEON JUNIOR. The multiplex MTV, MTV BASE, MTV PULSE MTV IDOL is the leader for the 15-24/15-34 y.o segment in pay TV in France. MTV, the “Original”, is now the music channel reference, #1 in the world, MTV BASE is the “Hip Hop R & B” channel, MTV PULSE is the “Pop Rock” channel, MTV IDOL is the “Cult” channel and MTV HD is the first European high definition music channel. All MTV channels are available to more than 7,000,000 households exclusively on cable, satellite, broadband and mobile. GAME ONE is the channel of the “digital generation” and the first thematic channel for the 15-24 y.o. Available to more than  10 million households on cable, satellite, ADSL and mobile. ONE MUSIC GAME HD is a 100% native HD channel, a result of the music & video game convergence. NICKELODEON is the #1 youth channel in the world, the second channel for the 11-14 y.o. segment in France. It is available to more than 5,000,000 households on cable, satellite and ADSL. NICKELODEON JUNIOR is the new edutainment channel for the 3-7 y.o, distributed to more than 3,000,000 households through cable, satellite and ADSL.

Press Relations

Vincent Tauzia – vincent@cognik.net – +33 9 50 76 17 38