Only CogniK brings together content personalization, audience insights and user signals to power inituitive content discovery.
Personalization goes beyond how your content is tagged and categorized. We power your data with a combination of semantic analysis, audio visual analysis and mood characterization algorithms - helping your taxonomy keep pace and make better content recommendations.
Contextualizing what’s happening around your user is
just as important as understanding the user. CogniK pulls in trends from social media, assesses a topic's popularity, and then factors in a person's time and location to ensure that each recommendation is relevant to the user.
Static audience segments and profiles aren’t enough to truly understand your users. CogniK’s User Signals dive into their experience and behavior, sythesizing user history in real time to refine its recommendations. We help media brands understand not just ‘what’ your users are doing, but ‘why’ their doing it.